Digital strategy

Advisor, Backup & Consigliere based in Germany

Resolve and sincerity

Thomas Winterstetter

Autumn 2011 | Print version of the image

Thomas Werner Winterstetter

  • Lives in 54329 Konz, near Treves and Luxembourg City
  • Born 1959 near Frankfurt am Main, Germany
  • 3 children with Astrid Mauer
International Profile

Deutsch Italiano

Contact and Phone

Contact +49-1578-7821133

Qualifications

  • Special Assistant to the Director of Communications and Media
  • European brand marketing experience with a strong background in digital marketing strategies
  • Excellent written and verbal communication skills, with the ability to create and deliver polished presentations to high level internal and external executives
  • Advanced knowledge of digital content marketing, mobile devices and monetization
  • Strong business background
  • Process optimization in business development, marketing and sales.
  • Assistant Project management
  • Representation & backup

Attitude

  • I’m charismatic, friendly and energetic
  • Experienced, focused and alert, forward-minded
  • I will find a way, or make one

Languages

Mobility

  • I am mobile and ready to move (ESTA Visa Clearance)
  • Driving license for car and motorcycle
  • Mercedes-Benz Driver Training Advanced
  • BMW Motorrad Rider Training

Pragmatical skills

  • Lightness, quickness, exactitude, visibility, and multiplicity
  • I can help you to manipulate the variables of effectiveness, efficiency and alignment
  • Intercultural competence, communications, public relations

Education

  • University Entrance Diploma
  • Goethe University, Frankfurt — Law, undergraduate studies; 1980-1984
  • Autodidactic studies

International experience

  • 1979 Sojourn: Florence and Rome, Italy
  • 1986 Sojourn: New York and Washington, D.C., USA
  • 1996 Sojourn: Rabat and Marrakesh, Morocco
  • 2000 Sojourn: Venice and Milano, Italy
  • 2003 Sojourn: Arad, Romania
  • 2006 Sojourn: Paris, France
  • 2008 Sojourn: Berlin, Germany
  • 2011 Sojourn: Berlin, Germany
  • 2012 Sojourn: Cologne & Düsseldorf, Germany
  • 2013 Sojourn: Berlin & Frankfurt, Germany
  • Representative, fashion industry
    1983-1988: Sole representative of italian and british fashion labels in Germany, Switzerland, Austria.
  • Head of distribution, fashion industry
    1986-1988: Sales manager (West-Europe, North-America) and unit director for a german designer label near Hamburg, Germany.
  • Executive, furniture industry
    1989-1996: Wholesale and retail of style international furniture (USM Haller, Vitra, Vitsoe)with my own small business in Frankfurt am Main.
  • Freelance Internet Consultant
    1997 - to date: Concept, planning and implementation of online communications. Making intelligent use of new media & social marketing channels. Professional website development to support small business long-term.
  • Business Consultant
    2009 - to date: Business Consulting for small business (SMB)
  • Freelance Project Management, Business Guide, Business Sherpa, Contract Manager
    2007 - to date: Guidance to organizations, corporate clients and individuals as an independent adviser, backup, and proven closer. Managing and leading strategic communications and sales through consulting, coaching and planning.
CompetenceEvaluation
DecompressionDon’t overdo it. Find a balance between getting results and enjoying process. Headstand, Espresso, a light walk in the park.
DesignI am a tweaker. It takes time to figure out what perfect is.
NetworkI stay connected with those who know better, earlier, and comprehend with better understanding.
QualityBetter. Always better.
IterationUpdate often. And then some more.
SecurityI can go nowhere without knowing I have some solid backup.
TeamworkI stand back. I stand by.
ThinkingI make connections. Lots of them.
TransfomationMy working method has more often than not involved the subtraction of weight.
KnowledgeDrink from the source. Learn from the best. Think ahead.
  • Media and Technology: Website design, Content Management, Consultation and advice, Project management
  • Marketing: Inbound marketing. Optimization through subtraction.
  • Expansion, Progress, Customer development, Relationship building
  • Representation, Project management, Interim manager
  • Flexible and reliable settlement of jobs that require immediate attention

Conceptual skills

  • Analytical mindset
  • CRO Conversion Rate Optimization
  • Coaching, mentoring, teaching. Getting results.

Interpersonal skills

Empathetic. Open minded. Progressive.

Hobbies

  • Loves nature and long walks in the woods
  • Natural food, excercise and sunshine
  • Sports and play with mates and family
  • Strategic agility – Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
  • Managing Vision and Purpose – Communicates a compelling and inspired vision or sense of core purpose; talks beyond today; talks about possibilities; is optimistic; creates mileposts and symbols to rally support behind the vision; makes the vision sharable by everyone; can inspire and motivate entire units or organizations.
  • Decision Quality – Makes good decisions (without considering how much time it takes) based upon a mixture of analysis, wisdom, experience, and judgment; most of his solutions and suggestions turn out to be correct and accurate when judged over time; sought out by others for advice and solutions.
  • Drive for Result - Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
  • Managerial courage – Doesn’t hold back anything that needs to be said; provides current, direct, complete, and «actionable» positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
  • Peer Relationships – Can quickly find common ground and solve problems for the good of all; can represent his own interested and yet be fair to other groups; can solve problems with peers with a minimum noise; is seen as a team player and is cooperative; easily gains trust and support of peers; encourages collaboration; can be candid with peers.
  • Motivating others – creates a climate in which people want to do their best; can motivate many kinds of direct reports and team or project members; can assess each person’s hot button and use it to get the best out of him; pushes tasks and decisions down; empowers others; invites input from each person and shares ownership and visibility; makes each individual feel his work is important; is someone people like working for and with.
  • Negotiating - Can negotiate skillfully in tough situations with both internal and external groups; can settle differences with minimum noise; can win concessions without damaging relationships; can be both direct and forceful as well as diplomatic; gains trust quickly of other parties to the negotiations; has a good sense of timing.
  • Building Effective Teams - Blends people into teams when needed; creates strong morale and spirit in his team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.

I will work as a contractor or an inhouse consultant on a commensurate budget starting from 72k.

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Keywords

Detailed and precise; fastidious and thorough. Critical thinker - strong analytical skills; accurate and probing. Resilient and thorough - detached and unemotional. Sensitive and patient interpersonal and communications skills. Teaching and helping people. High integrity and honesty; ethical and socially aware.

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